Our Cookie Policy
What are Cookies?
As is common practice with almost all websites, this site uses cookies. Cookies are tiny files that are downloaded to your computer to improve your experience with the website. This page details what information they gather, how we use this information, and why we sometimes need to store these cookies.
We will also share how you can prevent these cookies from being stored. We must warn you however, that disabling cookies may downgrade or prevent certain elements of our website from functioning properly. Third-party websites may also collect information via our website through cookies.
These third-parties collect data directly from the web browser that you are using. The processing of this data is subject to their own privacy policies, which we strongly recommend you read in full.
Why We Use Cookies
We use cookies to ensure that your experience whilst using our website is a good one. We also use the information stored to further improve our website and its performance. We may also provide tailored marketing communications that we feel will be relevant to you based on how you have used the website in the past.
Please see below a breakdown of the cookies we place and why we use them:
Our website has two groups of cookies - Required and Performance & Marketing. When visiting the website for the first time, or if you have cleared the cache/history in your browser, you will be asked to accept cookies and have the option to choose which ones you would like us to set. As highlighted below, Required cookies will be set if chosen and Performance & Marketing cookies will be set alongside Required if that option is chosen. You have the right to update your cookie settings at any time by clicking on the Cookie Preferences link at the bottom of our website.
- Required
These cookies are required for you to use our website and remember you as you browse through our pages. For any transactions made on our site, these cookies are also essential in ensuring that the shopping basket, checkout process properly so that your experience of using our website is not hindered. They are also used to conform to regulations and assist with any security issues. More information can be found here.
- Performance & Marketing
These cookies allow us to continuously improve the functionality of our website and to provide a better customer experience. This is done by tracking the usage of our website using a third party tool, Google Analytics. By refusing these cookies, certain elements of our website may not perform as well as they should.
How We Use Cookies
We receive and record information, which may include personal data from your browser when you use our website. We use cookies to collect this information. This may include:
- IP Address
- Unique cookie identifier
- Unique device identifier
- Device, browser type and language
- Operating System (OS)
- Country and relevant time zone
- Websites previously visited
- Site interaction information such as clicks and purchases
- Access times and referral URLs
Are Cookies Safe?
Yes, cookies are safe and do not harm your computer/device. They do not contain information that other third-parties could potentially use to identify you as an individual and they do not contain personal information such as payment details or email address.
Disabling Cookies
You can prevent the setting of cookies by adjusting the settings on your browser. For further information on how to do this, please check the cookies management information for the browser you are using.
Please note that disabling cookies will affect the functionality of our website and may also impact other websites that you visit afterwards. Disabling cookies will usually result in also disabling certain functionality and features of our website.
Cookies We Set
If you create an account with us then we will use cookies for the management of the sign-up process and general administration. These cookies will usually be deleted when you log out. However, in some cases they may remain afterwards to remember your site preferences when logged out.
We use cookies when you are logged in. This prevents you from having to log in every single time you visit a new page. These cookies are typically removed or cleared when you log out to ensure that you can only access restricted areas when logged in.
This site offers newsletter subscription services and cookies may be used to remember if you are already registered and whether to show certain notifications which might only be valid to subscribed/unsubscribed users.
Where our site offers e-commerce or payment facilities some cookies are essential to ensure that your order is remembered between pages so that we can process it properly. We do not store payment information such as credit/debit card details on our website. If selected your credit card details may be stored through our third-party accounts system
When you submit data through a form, cookies may be set to remember your user details for future correspondence.
Third-Party Cookies
In some cases we also use cookies provided by trusted third parties. The following section details which third-party cookies you might encounter whilst using our website:
This site uses Google Analytics, which is one of the most widespread and trusted analytics solutions on the web, for helping us to understand how you use the site, and to find ways that we can improve your experience. These cookies may track things such as how long you spend on the site and the pages that you visit, so we can continue to produce engaging content.
The Google AdWords service we use, uses third-party Google cookies on our site to serve more relevant ads to users across the web at a later time, or show users similar product or service ads, based on the interest that they have shown by visiting our site. Our marketing merely control the duration and to some extent the frequency of our ads. If you wish to opt immediately out of Google's AdWords remarketing programme, please follow this link. More information regarding how Google uses information from partner sites can be found here.
We also use social media buttons on this site that allow you to connect with your social network in various ways. For these to work, social media sites including Facebook, Twitter and Google Plus will set cookies through our site which may be used to enhance your profile on their site or contribute to the data they hold for various purposes outlined in their respective privacy policies.
We recommend that you read cookie policies on all websites that you visit outside of our website, as we are not responsible for the cookies these websites set when you visit them.
Klarna Bank AB (publ) (“Klarna”) uses cookies to recognize the user’s device for the purpose of providing advertising of Klarna products the next time the user will browse the merchant’s website offering Klarna products, and for analytics purposes.
Persistent marketing and analytics cookies
These cookies contain a unique user ID which will enable Klarna to recognize the user’s device the next time that user returns to the merchant. These are persistent cookies, stored on the device for a period of up to 540 days as of the last interaction with Klarna, or until they are deleted and allow Klarna (i) to show marketing of Klarna products, including credit promotions to the user, and (ii) to perform analytics of the user behaviour.
By connecting the unique user ID stored in the cookie on the device to the information Klarna has about the user, Klarna will be able to recognize the user of that device. No information connected to the cookies is shared with any third party.
The user’s consent and revocation of consent
Setting cookies for marketing purposes is subject to the user’s consent, which will have to be obtained before the cookies are set on the user’s device. In addition, the web browser or device often allows the user to change the settings for the use of cookies. More information on how to adjust the settings can be found in the browser of device reference information, and on aboutcookies.org.
About Klarna
Klarna Bank AB (publ) is subject to Swedish Data Protection legislation, and is the data controller for the purpose of processing the personal data as described above. Klarna has a Data Protection Officer and several lawyers specialised in data protection. Klarna also has a customer service team handling questions relating to personal data. You are welcome to contact privacy@klarna.co.uk. Please visit www.klarna.com for more information about Klarna, and how Klarna processes personal data.
Adalyser
An analytics platform that is used to measure response to TV advertising.
Cookie name |
Type |
Data stored |
Purpose |
__adal_ca |
Persistent |
Traffic source / campaign data |
Store which advertising campaign drove a user to visit |
__adal_cw |
Persistent |
Visit timestamp |
Tie back conversion events to earlier visits |
__adal_id |
Persistent |
Device ID (generated) |
Uniquely identify a device |